-

 

Tell Your Story toThousands of People Through Images.

Pinterested?


As some of you knowPinterest is a social media site.  Yes, another one! I have been dabbling with Pinterest and reading about how nonprofits can best utilize it.  While I'm no expert, I thought I would share some of what I have learned. According to Association of Fundraising Professionals it is now the 3rd largest social media site and the 16th most popular website on the entire web.  The topics on Pinterest are endless. This popularity is most likely because of the visual images shown on Pinterest with less text than other social media sites.  So, it may be time to get on board. It could be easier than you think!
 
What is Pinterest?

Pinterest is a virtual bulletin board or scrapbook where you “pin” images, with embedded links, to a pinboard that you have created.  You can have several boards with different themes and topics or just one  pinboard.  Others can re-pin your pins on their page.  Your Pinterest account automatically links to your Facebook and Twitter accounts so that you can share the pins on your other social media accounts.  This shared networking helps to spread the word about your “pins”.  Videos can be “pinned” to oyur board  as well. 

The Chronicle of Philanthropy has a good article on “What Nonprofits Should know About Pinterest” that has valuable explanations and good tips.

 
Why would my organization want to use Pinterest?

We know that images and storytelling are a powerful way to communicate with an audience. Pinterest allows your organization to tell a story with images.  Further, it allows you to quickly and relatively easily gain exposure for your organization by linking to thousands of users.  Pinterest drives traffic to your website as the pins link back to the original source which assists in developing recognition of your organization.

This article from the Association of Fundraising Professionals, “Using Pinterest as a Nonprofit Fundraising Engine” talks about using the tool for fundraising and to highlight your volunteers.  In the Huffington Post article, “Pinterest for  Nonprofits: 7 Organizations to Watch” the benefits of this tool to nonprofits are discussed.

 
How do we use Pinterest?

Conveniently there is a step by step guide for nonprofits to use Pinterest.  
There are some great tips and best practices in these articles -  “10 Pinterest Best Practices for Nonprofits” and “12 Ways to Use Pinterest for your Nonprofit”.  

  
Are other nonprofits using Pinterest?

Yes! Many of them are.  To see how other nonprofits are using Pinterest, visit http://pinterest.com/nonprofitorgs/. These two articles list some good nonprofits to learn from on Pinterest -"11 Must Follow Nonprofits on Pinterest” by the blog Nonprofit Tech 2.0 is a good read as is the Huffington Post article, “Pinterest for  Nonprofits: 7 Organizations to Watch”. 


Be in the Know!

Even if you don’t have a Pinterest account, you can easily see what people are pinning from your website. Just visit http://pinterest.com/source/ [followed by the URL of your home page]


 
Best of luck. with this.  Have fun and maybe even find something fun for yourself -- theme for your next party, maybe?

Popular posts from this blog

Happy Feet

-
Image
“Those shoes are cute! They look comfortable too!”  I hear that often. Well, it is not a coincidence. We all work hard. We need to be comfortable and like how we look. Happy feet make for a much better day. Check out my recommendations -- this is my Valentine to you. After getting plantar fasciitis (foot pain issues) a few years ago, my podiatrist suggested better shoes. He twisted the shoe I was wearing like ringing out a wet rag to demonstrate the lack of support. It was painful (literally and figuratively),but I went home and started to throw out a closet full of shoes. Then started on the hunt for cute and comfortable options. Not an easy combo to find! With some trial and error I found a few brands that I really like (shared below).  How to Choose Shoes for Common Foot Problems Here’s to happy feet! Dress Shoes, Flats, Sandals Jambu Taos Spring Step/ L’artiste Dansko Lifestride Naot Casual/Boots Merrell Keen Teva New Balance   Asics ...
Read more

Happy Thanksgiving

-
Image
   I am thankful for the opportunity to work in Baltimore on amazing projects with great people!  Have a wonderful and safe holiday. As you shop this holiday season, be sure to check out these helpful tools.  Shop smart! Shopping for a Better Baltimore Baltimore's Eco-Friendly Holiday Guide coming soon!
Read more

Hybrid Work: Let's Make it Successful For You and Your Team

-
Image
I LOVE working from home! I miss the office… but my dog will be lonely! My kids are still home - how can I balance this? I can do all of my work easily from home! I need the office environment to keep me focused. I’ve heard all of these and more. We all have feelings around this transition. There is definitely an element of stress in returning to the office, as well as excitement. For the sake of camaraderie, team spirit, Zoom fatigue and that real life interaction makes a difference, we will likely need to be in the office at least some of the time. At the same time following the pandemic, many organizations are becoming more comfortable with their teams working from home and many employees like that arrangement. Given this, many of us will see a hybrid work schedule in our futures, if not already.  A few things to consider for your team with a hybrid work schedule: Communication - Be explicit about the policies and options for your team. Clarify about shared desk/office space, e...
Read more